EROS Pour Femme by Versace

Wednesday, November 16, 2016


Ever since my favourite Bright Crystal, here comes the other scent that bring the elegance of me...

The primal power of a woman, captured in a radiant, sensual essence. A new legend from Versace, bursting with the passion of when Eros meets his true love, Pour Femme – but who’s seducing who? An invitation to surrender to desire, and to take control of life’s unstoppable forces.A fragrance of strength, individuality and seduction,
 from artistic director Donatella Versace.

“Eros Pour Femme is the ultimate in power and seduction from Versace, from the captivating fragrance to the eleganceof the bottle and the stunning campaign by Mert Alas & Marcus Piggott starring Lara Stone.”
Donatella Versace 


THE BOTTLE
The Eros pour Femme Eau de Toilette bottleis graced with an elegant design in inimitable Versace style. The cap recalls the shape of an amphora, a clear reference to Greek mythology.

Medusa appears towering atop the cap, calling all attention to her, and in the middle of the bottle, protecting its precious contents.

The outline is defined by the Greek fret motif, underscoring the strong character of her fragrance.
The carton features gold bands that highlight the perfume's daring tone with metallic detailing on the front and the back.


THE FRAGRANCE
Eros pour Femme Eau de Toilette is a new sensualand addictive freshness based on the combination of notes of fine citrus fruits, like Sicilian lemon and mandarin,
 and crisp fruity notes, like raspberry and white currant.
A calone accent creates a “glacé” effect, like an inviting sorbet.
In the middle of the composition, heady floral petals, like freesia and magnolia, bestow femininity, while touches of orange blossom and jasmine add intensity and character.
At the base, a daring accent of white patchouli and bright notes of wood, musk and ambrox lend a sensual dimension.


THE BATH LINE
Eros pour Femme Eau de Toilette presents its exclusive luxury bath line.Body Lotion, Bath & Shower Geland Perfumed Deodorant are contained in elegant clear bottles, maintaining the design.
Luxury Body Lotion - A delicate, pleasantly perfumed body lotion which moisturisesthe skin for an immediate sensation of well-being. Suitable for all skin types.
Luxury Bath & Shower Gel - A softening shower gel that cleanses skin and leaves it supple. Suitable for daily cleansing, it gives a reviving feeling and leaves skin perfumed.
Perfumed Deodorant - A perfumed, completely fresh deodorant that guarantees long-lasting protection. Its formula respects the skin's physiology.


THE COMMUNICATION
The advertising campaign features Lara Stone and Brian Shimansky.
Eros, the eternal God of Love, encounters an unknown yet overwhelming Passion, represented by a mermaid emerging from the water.
The attraction is instantaneous, masterfully capturedby directors Mert Alas & Marcus Piggott, under the artistic direction of Donatella Versace.

The product consist of:
Eau de Toilette Nat. Spray 30ml / 50ml / 100ml
Luxury Body Lotion Nay Spray 200ml
Luxury Bath & Shower Gel Nat. Spray 200ml
Perfumed Deodorant Nat. Spray 50ml
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