Juan Valdez® Café Comes to Malaysia

Monday, May 05, 2014

In what represents an important step in its international expansion strategy, Juan Valdez® Café has opened its first café in South East Asia in Kuala Lumpur, Malaysia. The store is the first of six in the company’s plans to open in this country.

This new store is of the successful Origins flagship format (recently launched last December in Bogotá, the Colombian capital city), which aims at offering a different experience of Colombian regional origins and specialty coffees ways of brewing. It is the first flagship Origins coffee shop out of the country. For the opening of the coffee shop, three Colombian experts at brewing and hospitality from the Juan Valdez® headqurters team and the domestic training team traveled to Malaysia, all this to bring the Colombian premium coffee culture!

With the opening of the first store in Malaysia, Juan Valdez® Café already has 267 coffee shops worldwide, of which 187 are in Colombia and 80 distributed in 12 other countries: Aruba, Chile, Ecuador, El Salvador, Kuwait, Malaysia, Mexico, Peru, Panama, South Korea, Spain and the USA. There will be 330 stores operating worldwide by year’s end with openings planned in Latin American as well as others regions and countries.

About the Juan Valdez® brand
Juan Valdez® is the only internationally recognized brand that belongs to coffee producers. Inspired in the icon that has represented Café de Colombia for over 50 years, in 2002 the Colombian Coffee Growers Federation – a non-profit organization that represents more than 500,000 small Colombian coffee producers – created the Juan Valdez® brand for coffee shops. Years later, after the popularity and acceptance of the brand in coffee shops and products was consolidated, the distribution of Juan Valdez® products in other national and international distribution channels began. Besides being a synonym of high quality for Colombian premium coffee consumers, Juan Valdez´s coffees transfer a greater value to coffee producers. Further information on www.juanvaldezcafe.com and www.cafedecolombia.com

Juan Valdez Coffee Shop Address:
Lot G-22, Ground Floor
Intermark Mall, The Intermark
348 Jalan Tun Razak
50400 Kuala Lumpur

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