My Dove Body Wash School of Skindulgence Campaign

Friday, February 28, 2014


Hardly deny on the recent urban lifestyle nowadays, me too. Although I'm just a student who's recently cracking head to settle up my final year project, somehow these preparation or homeworks usually take me tons of time. Not to say that I've lost my "me time", but my sleeping time too...

Somehow my days still need to go on right or else I'll fall sick or getting stressful, and here's the reason why I'm writing you this...

I believe most women would love more time to themselves to indulge in pampering their skin and engaging in healthy activities to nurture their overall beauty and wellness. However, in a survey commissioned by Dove® Body Wash* amongst 108 women aged between 18-35 years, time and money are the biggest hurdles in pampering oneself on a regular basis.

Wait, there's more. According to the recent survey by Dove® Body Wash, a total of 55% of women claimed that they have between 1-2 hours of “me time” in a day, of which work is ranked the No.1 interrupter of “me time” and a total of 89% of women agree that family always comes first ahead of ‘me time’. Also, about 75% of women agree that indulging their skin on a daily basis is too expensive and the majority of women (88%) agree that indulging in spas are expensive.


* Survey: Malaysia in August 2013 by Millward Brown as commissioned by Dove® Body Wash



Somehow, people might have general thoughts that they need to spend a fortune to eat healthy, or stepping into various luxury spas or massages are ways to pamper themselves. I found out some of us even feel these are guilty pleasures. (wah... if I mean it, I'll probably...) Why not trying to do it at home during your rest time? Cook homemade healthy food, do some small exercise or spend more time soaking in your bath tub or stand under the shower head (my way of relax)! 

Not being convinced? How about giving yourself a 21-days pampering yourself challenge to win awesome prizes and getaways? I'll show you how... Instagrammers!





Log on to facebook.com/mydovebodywash to like My Dove Body Wash Facebook Page. 


Fill in your profile deets and register your Instagram account to pledge and start the challenge. Please make sure your Instagram account is set to "public" and linked to your own Facebook account.


After taking the pledge on the Facebook app, you will over 21 days, challenge yourself to achieve the three main pillars of Skindulgence – Pamper Yourself, Eat Right, and Stay Active. You have to share at least one photograph daily via Instagram hash-tags:
Pillar 1 - Eat Right - #Skindulgence #EatRight 
Pillar 2 - Stay Active - #Skindulgence #StayActive
Pillar 3 - Pampering Yourself - #Skindulgence #BetterThanMilk

The minimum total of 21 photographs (7 photographs per pillar) in the 21 days of how they take care of yourself at home.

The challenge starts on 1 March 2014 and ends on 30 April 2014. For eight weeks, three winners will be selected each week based on their creativity on each activity and they will each win RM100 worth of Dove Body Wash hamper. The 10 grand prize winners will have the memorable experience of a 3 day/2 night island getaway to Krabi.



The new Dove® Body Wash, “Your better-than-milk-routine” is proven to be better than milk and all you need is just one or two pumps of Dove with NutriumMoisture™ to deliver moisture and nourishment deeply to give your skin the pampering it needs. Showering with regular body washes that do not contain nourishing ingredients can cause dry skin damage as they strip the skin of its natural moisture. Dove® has discovered how to effectively nourish skin in the shower during cleansing. Instead of skin feeling dry and tight once you step out of the shower, you are left with nourished and moisturised skin, just as if you went for a spa treatment.



NutriumMoisture™ technology is available in all variants - Beauty Nourishing, Gentle Exfoliating, Sensitive Skin, Fresh Touch, Energize and Revive.

1000ml bottle retails at RM22.90 and it is also available in 200ml at RM5.90 for the Beauty Nourishing and Gentle Exfoliating variant.  The body washes are available at all leading pharmacies, hypermarkets and supermarkets.



During the launch, we've been divided into three groups for different session: kitchen, bathroom and garden - to practise ways to love yourself during me time!


I've taken my pledge stats today and do follow me on my Instagram account @ashleyyeen. 21 days is definitely not enough for me, I want to do it from now on... We deserves this! 


So why not take this pledge and give yourself back some "me time"? Plus there are plenty of awesome weekly prizes and grand final prizes awaits! Join Dove® School of Skindulgence now!

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2 Comments

  1. yay! i'm joining it (: since i have started to get myself exercise and everything~ thanks for sharing anyway

    ReplyDelete

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