Hamleys Malaysia Opens its First Store in 1 Utama Shopping Centre

Sunday, December 08, 2013


Reowning as the finest toyshop in the world, Hamleys is bringing good news to Malaysians! The first flagship store is now open to the public in One Utama Shopping Centre. For more than 250 years, Hamleys of London has been the Finest Toy Shop in the World, bringing magical experiences and joy to children of all ages.




Know more about Hamleys'
Hamleys’ rich history began with William Hamley, a Cornishman from Bodmin, England. In 1760, the first Hamleys store was opened in Holborn, London and in 1881, it was moved to Regent Street. Today, Hamleys’ flagship store in London has thousands of toys across 7 floors with over 40,000 different toys!
As a trusted worldwide brand, Hamleys promotes customer loyalty and brand growth through its unique approach to retailing, including in store entertainment, toy demonstration, colourful and engaging store design combined with fantastic Hamleys own brand toys. Millions of families who walk through Hamleys doors are greeted by Hamley and Hattie bear, watch a puppet show or take part in a magic trick. This is how Hamleys wants the customers to experience its unique retail entertainment.



The toys available in the store do not only appeal to young generation, it also caters to collectors and hobbyist who has interest in modern traditional items such as train sets, Barbie dolls and board games in Hamleys. This encourages children to play together and develop qualities such as leadership, problem-solving and creates stronger bonds between family through participation and learning with games and toys.
The types of toy available in Hamleys are arts & crafts, actions toys, build it, dolls, games, outdoor, preschool, soft toys and vehicles. The brands you will see in-store are Hamleys own brand, Marvel, Star Wars, Transformers, Nerf, Hotwheels, Max Steel, Disney Planes, Disney Princess, Megablocks, Sylvanian Families, My Little Pony, Littlest Pet Shop, Baby Alive, Monster High, Barbie, Teenage Mutant Ninja Turtle, Playskool, Fisher Price, Furby, Leao Frog, Thomas & Friends, Tomica, Play-doh, Hornby, Hasbro Gaming Upin & Ipin and many more.



In conjunction with the opening of the first Hamleys flagship store in Malaysia that spreads over 20,478sq. ft., the first 500 shoppers will receive an Angry Bird card games worth RM20.90. On the opening day, there will be Ben 10 Bloxx character walkabout and free popcorn sampling. We will have many opening offers, amongst them: Purchase a Transformer Beast Hunter Deluxe (RM59.90) and receive a free Best Hunter Legion (RM24.90) and purchase a Playskool Step Start Walk & Ride (RM149.90) and receive a free Spiderman Vehicle (RM59.90).
The Hamleys flagship store is located in Lot F319, 1st Floor, I Utama Shopping Mall, opens 10an to 10pm daily.


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