Shu Uemura Celebrates 30th Anniversary: Eye-Conic Make-Up Collection

Wednesday, July 17, 2013


In conjunction with the brand’s 3oth anniversary, Shu Uemura has launched its “Eye-Conic” make up collection by Uchiide, Shu Uemura’s International Artistic Director, swinging us back to the radical spirit of Sixties!

Although it’s time for autumn and winter season as the colours should be more likely to darker shades, Shu Uemura make it different.  Pink, orange, light blue, purple, and green are the colours used for retro make-up: Not too bold, not too nude.

Let's take a look of the full Eye-Conic Collection:

Trio Eyeshadow - Limited Edition

Allure Mauve

Utopia Pink

Gypsy Brown

Liberty Green

Swing Orange

The Duo Cheek Colour – Limited Edition

Sweet Pink
Fresh Apricot



Lasting Gel Pencil Liner - Black 01 and Brown 02 


Fuchsia Fusion Palette - Retro-sensation custom palette quad 

Rouge Unlimited Supreme Matte
The first ever extreme matte yet comfortable lipstick with signature hybrid pigment. It comes with 6 brand new colours

Lip Colours

Rainbow-Sensation Premium False Eyelashes


Mini False Eyelashes

The Eye-Conic Collection is now available at Shu Uemura counters and boutiques nationwide. Price enquiry within.

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